Case Study

Getting Found in Philadelphia: Hello Vietnam’s Explosive Growth

Banh mi sandwich from Hello Vietnam restaurant in Philadelphia featuring fresh herbs, pickled vegetables, and grilled meat

Hello Vietnam’s Challenges

Gaining visibility on Google

Sustaining sales growth

Frustration with DoorDash & Grubhub

Impact From Beyond Menu

icon for 95% increase in online restaurant traffic

increase in online traffic

average review score (142 new reviews)

96% percent increase in restaurant sales

increase in sales (July 2024 vs July 2025)

For a Restaurant Owner Like You

Truc Truong, owner of Hello Vietnam, needed help growing in a competitive Philadelphia market. Truc was struggling to gain visibility on Google, sustain steady sales growth, and was frustrated with the communication and reliability of big third-party apps. With Beyond Menu, he discovered the power of a partnership where both sides have the same goals for the restaurant.

We’re getting found a lot more online now. We’ve increased sales a lot and you have also helped with getting more reviews. The partnership with Beyond Menu is great — it’s easy to work with you guys, communication is so much better than DoorDash and Grubhub.

Truc Truong | Owner, Hello Vietnam

How Beyond Menu Helped

1. Google Visibility

Before working with Beyond Menu, Hello Vietnam was buried deep in Google rankings for relevant searches. With Beyond Menu’s digital marketing help, Hello Vietnam rose up Google rankings and increased website traffic 95.6% in just one year from July 2024 to July 2025.

2. Managing Reviews

Reviews are a crucial for the growth of any restaurant. In the first year after Hello Vietnam began working with Beyond Menu, they gained 142 new reviews with an average 4.9 star rating.

3. A True Partnership

Previous to working with Beyond Menu, Truc had been frustrated with manual confirmations and lack of communication with any third-party platform he had tried. With Beyond Menu, he felt like he gained a real partner, telling us, “you guys are great on follow-through and communication.”

How Beyond Menu’s Booster Pack Can Help Your Restaurant

→ 1. Review Solicitation

Customer reviews are key to boosting your restaurant’s online presence. Our Booster Pack makes it easy to gather reviews with drop cards, table tents, and check stands featuring QR codes.

→ 2. Review Management

Managing reviews can be time-consuming. Our platform helps you easily track and respond to reviews, including automating responses when necessary, so you never miss an opportunity to engage with your customers.

→ 3. Email Marketing

Beyond Menu sends monthly targeted email campaigns to diners within 5 miles of your restaurant, helping to drive more traffic and increase orders.

→ 4. Social Media Management

Take professional-looking photos of your dishes with just your smartphone. Beyond Menu will edit them to perfection, saving you time and money while attracting more customers with high-quality images.

→ 5. Social Offers

We help create affordable, high-margin menu item coupons to attract new customers without cutting into your profits.